The average attention span of an adult is shorter than ever, which makes it all the more challenging for social media marketers to capture their target audience’s attention while they’re swiftly scrolling through their newsfeeds. To...
Read MoreBuilding a successful direct sales business requires being strategic and intentional, among other things. The most successful leaders approach their business as both an art and a science. Here’s what you can learn from the...
Read MoreOne of the basic tenets of running a website these days is ensure that your Search Engine Optimization (SEO) house is in order. A simple Google search on SEO will provide tons of stories and...
Read MoreWhere would you be without your team? Probably not at your current level. A sales force is the lifeblood of any direct sales enterprise. You told yourself 2021 would be the year you’d grow your...
Read MoreHave you ever heard of the concept of split testing? Sometimes it’s called “A/B testing. Either way, the idea is simple: you take two versions of a marketing element and test them both to see...
Read MoreOne of the things you may see some of your sales reps doing is pushing products on their personal social media accounts. While it’s important to be present on social media, this isn’t the best...
Read MoreWriting creative, engaging captions is one of the most difficult aspects of social media marketing. Considering our unprecedented access to millions of high-quality stock images, finding the perfect visual elements for a social post is...
Read MoreIn spite of the popular belief that Instagram is purely a visual platform for marketers, influencers and consumers, the caption you create for a post can have a tremendous impact on your engagement rates. Here...
Read MoreIf you’re looking for a powerful marketing strategy that’s easy to do, look no further than personalization. Tailoring your messaging to individuals makes you very appealing to customers. Here are three ways to do it. First, personalize...
Read More